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Consumer Behavior *US PAPERBACK* 8th Ed. by Wayne ...
$69.99
Ex Tax: $69.99
Demystifying Consumer Choices: A Look at "Consumer Behavior""Consumer Behavior, 8th Edition" by Hoyer, MacInnis, and Pieters offers a comprehensive look at the multifaceted world of consumers and their choices. This text, geared towards students seeking a strong foundation in the field, integrates i..